We make you the trusted, go-to household name.
We are the only health and human services consulting firm that offers comprehensive strategic communications support for providers. No other consulting firm knows communications, like we do, and no other marketing or PR firm knows healthcare, like we do.
A lot of solid healthcare providers are struggling because no one knows who they are or what exactly it is that they do. Some are doing incredible work and no one knows about it. That’s because they don’t have the tools or infrastructure in place to accurately tell their story to the people who need to hear it – when and how they need to hear it. They aren’t able to build referrals or grow their business the way they had hoped and planned…and some are barely struggling to keep their doors open.
Likewise, patients are overwhelmed with options and clueless about precisely what they need. No one is telling them how or why to choose a specific healthcare provider or which provider will best suit their personal preferences, healthcare demands or accessibility requirements.
Our Strategic Communications strategy helps providers identify their ideal patients, and meet them where they are, in order to connect them to the care that they need. Also, when issues arise or tragedy strikes, we provide expert support and guidance to navigate both internal and external communications. We know that timely and accurate communication is crucial when facing corrective actions due to poor performance.
Effective internal communications are key to helping organizations achieve their goals, implement their initiatives, retain employees, improve performance, meet regulatory compliance, and successfully meet challenges, head-on. Plus, microtargeting your health messages has been proven to reduce population health disparities, like smoking, seatbelt use and alcoholism.
We are experts in creating and targeting the right messages at the right times so patients can make informed decisions about where to receive care and who should provide it. We believe in an integrated and customized approach to communications that addresses each of your key constituents – when and where they are most receptive.
We focus on special populations, advancing the concept of health equity, incorporating population health issues and moving the needle on cultural competencies. We know how important a solid communications plan is to achieve improved health outcomes.
We will strategize and produce all internal and external communications, then personally manage the distribution of all audience-specific documents through relevant channels.